Petteri Pyyny
21 Sep 2001 15:20
ARTISTdirect has shifted its focus from online music promotion, which it still operates through its websites, to its record label business. To make this shift clearer, company announced that 25 employees from its online division will be fired and that the same amount of new employees will be hired for record label division.
Reason for the shift is clear -- online advertising is in deep recession, while record label business is much safer business.