Lasse Penttinen
8 Dec 2003 11:57
The boom of online music sales is getting ridiculous. It seems that every high brand company is entering the market, no matter what on what industry they normally operate on. Even though iTunes has shown that songs can be sold online, one has to wonder where do all these, now dozens, e-tailers find the buyers for their music?
MyCokeMusic will launch in the U.K. and promises a selection of 250k songs from 8000 artists.
In different shapes and forms, we now have Apple, Microsoft, Dell, HP, Napster, Pepsi, Coke and maybe even Wal-Mart hawking songs online. All of these companies are rushing to enter a business with atom thin margins at best and business sinking losses at worst. In almost every case, the motive is to link to a larger sale be it pricey iPods or placing a brand in the consumer's face for other, profit-making goods.Source: The Register