James Delahunty
10 Jul 2005 8:32
While the mass piracy of TV shows on the Internet continues to be an annoyance to content providers and broadcast companies, it now appears that at least the BBC is looking to take advantage of the new found way to view TV shows. BBC Three will premiere comedy series The Mighty Boosh on the Internet before it is broadcast on television. It will premiere on the Internet on July 19th, which is a week before it will air.
This is also just the first in a string of shows the BBC is hoping to premiere on the Internet before air broadcast. Jana Bennett, director of television at the BBC, said it was a "significant step" in offering audiences greater value in a changing television world. "It is one of a number of pilots that BBC Television will be undertaking over the next few months, exploiting the opportunities that new technologies offer to look at how programmes might be delivered beyond the traditional linear broadcast." she added.
The show will be available online up until a week after the final programme of the series transmits on BBC Three. The BBC is trying to take advantage of the growing popularity of broadband in the UK. "It's a natural progression for us to make our programmes available on broadband." said Stuart Murphy, controller of BBC Three,
Source:
BBC News