James Delahunty
4 Jan 2007 1:05
Warner may be unveiling its hybrid, double sided Blu-ray / HD DVD discs, dubbed Total HD at the Consumer Electronics Show (CES) next week in Las Vegas. In an Interview with the New York Times, Warner chief executive and chairman, Barry M. Meyer, explained that the company has created the Total HD discs because while HD DVD and Blu-ray show no signs of going away anytime soon, consumers are still left baffled about the competing formats.
"The next best thing is to recognize that there will be two formats, and to make that not a negative for the consumer," said Meyer. "We [Warner] felt that the most significant constituency for us to satisfy was the consumer first, and the retailer second. The retailer wants to sell hardware and doesn't want to be forced into stocking two formats for everything. This is ideal for them."
The Sony-led Blu-ray camp and the Toshiba-led HD DVD camp failed to merge both formats into one unified next generation format, and now it appears that third party companies are looking to fill the gap. Beside this news about the Total HD discs, LG also plans to show a Blu-ray / HD DVD combo player at CES.
Source:
Hi-Def Digest