Half of UK youth pays for music downloads

James Delahunty
17 Feb 2007 16:26

According to a Survey conducted by Q Research, half of the UK's youth pay to download music. Around 1500 people, aged between 11 and 25 were included in the research. According to the results, 85% of the respondents own an MP3 player, with Apple's iPod being the predictable most popular item. About 45% of respondents do not pay for music downloads.
Around a third claimed to pay about £5 per month on music downloads with only 3% claiming to pay more then £25 per month. Most of this 3% was aged between 20 and 24. In the older range, about two-thirds pay about £10 per month for downloads and about 15% pay between £10 and £20.

When asked about interest in multimedia phones, 81% of males asked said they would be interested in having music on their mobile phones while a lower 72% of girls were interested. Of those who already have music on their phones, 4 out of 5 buy through Internet services using computers first, and then transfer downloads to their phones, citing high data charges as reason to avoid direct downloads.
Source:
Pocket Lint

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