James Delahunty
12 Apr 2007 4:57
Sony Corp. plans to be one of the first to market TVs that use organic light-emitting diode (OLED) technology later this year. The company announced on Thursday that it will begin selling the ultra-thin displays in 2007, joining several other companies that are interested in bringing OLED's benefits to the consumer electronics market. OLED technology is expected to be a fierce rival for iquid crystal displays (LCDs) and Plasma TVs.
Organic light-emitting diode (OLED) technology has a huge benefit in that it does not require a backlight like LCD, which means a very thin panel can be produced. It also produces fast moving images very well and its power consumption is even lower than LCD, which is already considered to be a low power consuming technology.
At a display forum in Tokya, attendees showed their support for OLED by ignoring the 50-inch+ Plasma displays and instead gathering around Sony's 11-inch OLED displays. "LCD and plasma displays look faded in comparison," said a Denso Corp. employee who declined to be named. OLED displays are already used in digital cameras, cellphones and other devices with relatively small panels.
Source:
Reuters