James Delahunty
13 May 2007 18:29
Social networking giant MySpace has taken more steps to protect copyright as its users continue to upload unauthorized videos. While sites like MySpace and YouTube have systems in place to allow content owners to identify and request items get taken down, users have a nasty habit of simply uploading the same content again as soon as possible. MySpace's new Take Down Stay Down feature tackles this issue.
Take Down Stay Down prevents video content from being uploaded again once it has been taken down at an owners request, though its method to identify the content is unclear (whether or not slightly altering a file will bypass it for example). MySpace has other features in place too, such as an audio filtering feature that tackles uploading of bootleg music and a video filtering feature that does the same for video content.
To have a chance of dealing with the big media companies, sites like MySpace need to show that they take copyright protection seriously and sit on the same side of the copyright debate itself as the content providers. YouTube, the world's largest video sharing site, is the target of a billion dollar lawsuit brought by Viacom Inc., the outcome of which will have a dramatic effect on the operation of these services in future.
Source:
Yahoo