James Delahunty
15 May 2007 18:38
News Corp.'s social networking giant, MySpace, is to begin offering online television channels through deals with news and entertainment networks including National Geographic, Reuters and The New York Times Co. The new channels will also include programming from "lifestyle" media companies that will offer animation, night life, video game shows and music. MySpace has lately been attempting to re-assure content providers by increasing anti-piracy features across the site.
The market for online video content is getting noticeably bigger and a giant like MySpace cannot afford to fall behind the competition, which includes YouTube, Joost and many more. Advertising revenue is seen by content providers as a new source of revenue for video content, but so far, sites like YouTube have been filled up with unauthorized clips by users, making them a less attractive option for content providers.
Source:
Yahoo