James Delahunty
1 Jun 2007 19:23
Retailer HMV is experiencing strong, healthy sales of Microsoft's Xbox 360, Nintendo's Wii and Sony's PlayStation 3. Sales of the consoles and games are holding up during the traditionally quiet summer months. The PS3, the most expensive of the consoles, is exceeding its sales targets but the retailer hopes for a price drop to boost it's overall performance.
"Sales remain in line with expectations, occasionally even exceeding them," commented Tim Ellis, head of games for the entertainment specialist. "We're looking forward to further games releases, and when the time's right, a suitable price revision to take the console to its next level of sales."
Microsoft's Xbox 360 isn't having any problems attracting buyers yet either, despite being on the market longer than its competitors. "The console continues to hold its own and I'm sure Microsoft will know when to consider stimulating sales further via pricing," Ellis said.
As for Nintendo, the Wii console is still one of the hottest items in stores about 6 months since it launched and supply problems are being improved. "Supply is stabilizing and Nintendo is doing a very good job of keeping us updated on key developments," said Ellis.
Source:
GamesIndustry.biz
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