Sony updates BRAVIA LCD line-up again

James Delahunty
8 Jun 2007 17:48

Sony Corp. has updated its BRAVIA LCD line-up again with 40", 46" and 52" TV sets. The new XBR5, XBR4 and W series all feature 1920x1080 (1080p) 10-bit panels. They include BRAVIA Theatre Sync for hassle-free multimedia viewing as well as Xross Media Bar (XMB) interface and Sony Digital Media Extender (DMeX).
Using DMeX, users can use a BRAVIA Internet Video Link module can hbe used to access (high-definition) video content from sites such as Grouper and AOL. "Our BRAVIA flat-panel LCD HDTVs have the leading market share because they deliver an outstanding level of picture quality and style that people appreciate," said Sony Home Products VP Randy Waynick, senior vice president of Sony's Home Products Division.

He added: "The new line elevates our commitment to full HD1080p televisions displays, while offering many more choices." The W series TVs support x.v.Color technology, BRAVIA Engine EX video engine and can play from 1080/24p and 1080/60p sources. The XBR4 and XBR5 support 120Hz "Motionflow".
Most models will ship in August, with some coming in September, with prices that range from $2,700 to $5,100.

Source:
DailyTech

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