Want Jericho to survive? Don't TiVo it

James Delahunty
11 Jun 2007 16:23

Jericho, a TV drama canceled by CBS earlier this year, was soon after granted an extra seven episodes as fans showed their anger with the decision by sending 25 tons of peanuts to CBS in protest. Now that the show has another seven episodes to show what it can do, there is a discussion about why its ratings were failing in the first place. Actor Brad Beyer thinks he knows why.
"The biggest problem with our show is that so many people were watching it on the Internet or Tivo (which doesn't count toward Nielsen ratings), so I think the fans are now aware to watch it when it's on," he said. He isn't alone either! Nina Tassler, the president of CBS Entertainment, told the New York Times that if fans want the show to keep running, they need to watch it as it broadcasts.

"We want them to watch on Wednesday at 8 o'clock... and we need them to recruit new viewers who are going to watch the broadcast," Tassler said.
Source:
Ars Technica

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