Dave Horvath
15 Oct 2007 17:32
Captured in a few Target stores across the United States are images showing their marketing push towards the Blu-ray format. Reported earlier, Sony had worked a deal where the retail chain would only sell their format, which was later discovered to be false in that Target would be a preferred Blu-Ray store, yet still cater to HD-DVD.
Target has begun installing Blu-Ray only end caps in their retail isles showcasing both the Blu-Ray players and a rather large selection of movie titles. HD-DVD is still represented at the store, however the end caps for that are almost half the size with only a few titles.
Source:
Engadget