Andre Yoskowitz
31 Oct 2007 23:04
Kmart has announced that they will be dropping Blu-ray players for the holidays due to their high prices. The company will be focusing solely on HD DVD instead.
The HD DVD Promotions Group said the move was made because Blu-ray players "are more tailored to home theater enthusiasts" while HD DVD has players under $200 USD available now and most likely for under $150 after Thanksgiving.
Best Buy is selling the Toshiba HD-A2 for $179 USD, and other retailers such as Amazon and Circuit City have it for $198 USD making it by far the cheapest standalone HD player on the market. The Microsoft Xbox 360 add-on drive meanwhile, is selling for $164 USD with the first season of Heroes, which normally retails for $70 USD.
Sears, on Black Friday, will be offering the new Toshiba 1080i HD-A3 for $169 USD with 7 free movies, a deal that should make any interested buyer more than excited.
Will Kmart's decision begin a trend?
Source:
BetaNews