Andre Yoskowitz
13 May 2008 18:38
Take this with a grain of salt, but according to Blu-ray.com Wal-Mart has begun selling a $298 USD Blu-ray player in select stores, a price over $100 USD lower than current entry-level players.
The site says that the cheaper players are showing up on Wal-Mart store shelves under brand names such as Magnavox and Sylvania but that they are in reality coming from Japanese manufacturer Funai which has been rumored for months to be working on a low-cost Blu-ray player.
Funai is known mainly for manufacturing low cost electronics, which in turn pressures the industry to lower prices for their name brand electronics.
Not much is known about the new players but the site says it supports the Profile 1.1 BD standard.
More information as it becomes available.