Warner Bros. starts HD DVD trade-in program

Andre Yoskowitz
22 Apr 2009 14:06

Warner Bros. has launched a new HD DVD trade-in program today, allowing owners of Warner HD DVD titles to receive the same film on Blu-ray for a small fee.
Dubbed Red2Blu, the site allows you to "upgrade" your titles to Blu-ray for $4.95 USD ($9.95 for boxsets), without needing to trade in your actual discs, just the cover art (with UPC code) from the red HD DVD cases.

Shipping costs a flat rate $6.95 USD for up to 25 films, and Warner has all 128 titles available for "upgrade."
The site is very simple to use and I used it this morning to trade in 5 HD DVD titles. Final cost? $33 with tax to have 5 Blu-rays while keeping the HD DVDs is not a bad deal at all. If you are a big fan of the HD DVD cover art, then make replicas but make sure to send in the originals or your claim will be rejected.

Visit the site here: Warner Bros. Red2Blu.com

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