Andre Yoskowitz
30 Dec 2009 15:01
Amazon, notorious for hyping sales numbers but not really giving hard facts, has said this week that during the holiday season it sold enough Blu-ray players that if lined up side-by-side, it would measure over 27 miles.
VideoBusiness says the average width of a BD player is just about 17-inches. Doing some quick math (miles to inches then divided again by 17) we get that total sales were 100,630.
Obviously the numbers are speculation for now, but 100k units sold for the holiday season would be a massive number for just one retailer. NPD Group says overall units sales jumped 50 percent year-on-year, with profits growing 5 percent, mainly because BD players had prices slashed so low.