HBO starts iPhone app

Andre Yoskowitz
30 Dec 2009 16:53

HBO has added their own iPhone app to the App Store this week, offering an interactive program guide and previews and clips of upcoming shows.
Although full-length episodes are not available through the app, the app will give users a chance to buy full episodes from iTunes or Amazon with one-click.

Video clips will be available for True Blood, Entourage, Bored to Death and others, and behind-the-scenes features will be available alongside bios of the actors. The interactive guide will lets users check HBO episode guides for all shows or select favorites with notifications.
The app can also connect to Facebook and Twitter.

Rival premium broadcaster Showtime has an app as well, but streams some episodes for free.

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