Andre Yoskowitz
28 Jan 2011 2:08
Despite continued growth and popularity, Hulu is allegedly in serious talks to become an online cable operator, completely re-branding itself.
The new company would broadcast live and on-demand content over the Web to paying customers.
Moving from its current free, ad-based business, and its Hulu Plus subscription plan, the new service would instead charge customers for bundles of channels like ABC, Fox, NBC, FoodNetwork, Disney, FX and more.
Hulu responded by saying "we do not comment on rumors and speculation, which is what this is."
The company brought in around $260 million in revenue for 2010, up from $108 million in 2009.
Hulu is jointly owned by NBCU, Fox and Disney.