Andre Yoskowitz
17 Feb 2011 13:09
Warner Bros. has announced this week that launch of "App Editions" of popular movies, which are available now via the iOS App Store for iPad, iPhone and iPod Touch owners.
The free apps (before purchasing the actual movie) have built-in social networking features, and include bonus content like trivia, small games and soundtracks.
Furthermore, Inception comes with "The PASIV Device Instruction Manual" and "The Cobol Job" comic, as well as unreleased tracks from composer Hans Zimmer. The Dark Knight comes with a full gallery of pictures.
Starting with 'The Dark Knight' at $9.99 and 'Inception' at $11.99, users from around the world can purchase the movies in-app, and customize the menus to one of sixteen languages, or add one of thirty-four subtitle tracks.
While watching the films, the apps have real-time Facebook and Twitter integration, allowing watchers to share quotes or talk.
"For many, watching a movie is a social activity and App Editions are the first mobile product to deliver this capability on a global scale," added Thomas Gewecke, President of Warner Bros. Digital Distribution (via PCM).