James Delahunty
16 Aug 2011 2:59
Announces partnership with SCEE to sell digital titles in stores in the UK and across Europe.
Europe's leading PC and video game retailer, GAME, announced a partnership with Sony Computer Entertainment Europe (SCEE) to sell a range of digital games in its stores. Initially, a range of digital titles will be available in 42 GAME and gamestation stores in the UK, expanding to 620 with over 50 titles by the middle of next month.
The range will include full game downloads, game add-ons, and subscriptions to the PlayStation Network (PSN). The partnership with SCEE means that GAME will become Europe’s biggest retailer of digital games, with the widest range of digital titles in the largest number of stores.
It follows the announcement in July 2011 that GAME had extended its range of digital pc titles to 1,200 stores across Europe.
"This is a significant step forward in our digital strategy. For the first time, gamers will be able to browse a wide range of digital titles for the PlayStation Network in our stores, alongside a variety of other digital and physical products," said Ian Shepherd, GAME Group CEO.
"This is important because it offers customers more choice, more advice and more control than they can get online. Our partnership with SCEE means that we can offer customers an unbeatable range and great value across all the gaming channels."