James Delahunty
13 Feb 2013 13:21
Apple does not have exclusive rights to the 'iPhone' trademark in Brazil, it has been ruled.
Gradiente Eletronica registered the iPhone trademark over 12 years ago, and currently sells its own iPhone Neo One in Brazil - running Android.
Apple had argued that it should be granted exclusive rights to the iPhone trademark because Gradiente never released an iPhone device until December 2012. Apple can still sell its iPhone models in Brazil, but now Gradiente has the option to sue for exclusivity.
Apple can also use the iPhone trademark for products other than mobile handsets, and is expected to appeal the decision.
Gradiente's iPhone sells for 599 reals - about $196 - and runs Android 2.3. Check it out at gradiente.com.br