Netflix signs exclusive deal with DreamWorks Animation

Andre Yoskowitz
17 Jun 2013 22:48

Netflix and DreamWorks Animation have announced today a new exclusive deal that will make the streaming service "the home of new original series from the award-winning creators of global box-office hits including the Shrek, Madagascar, Kung Fu Panda and How to Train Your Dragon franchises."
The streaming service says the deal is the largest in its history for first-run content.

DreamWorks has been looking to expand its television production and distribution worldwide and the new deal is for 300 hours of programming. The new shows will include characters well known from their time on the big screen.
The first shows are expected to air in 2014, and the series will be available in all Netflix territories.

"DreamWorks Animation is a valued partner in our global efforts to provide families the most engaging stories delivered however, whenever and wherever they want," said Netflix Chief Content Officer Ted Sarandos. "This deal represents a major expansion of what's already a phenomenal relationship, allowing us to bring beloved DreamWorks characters to the 40 countries where Netflix operates and setting the stage for us to innovate together as we expand into new markets."

Additionally, DreamWorks Animation feature films will be available on the site starting next year with "The Croods" and followed by "Turbo."

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