James Delahunty
30 Jun 2013 4:31
Intel's new CEO, Brian Krzanich, said he is focused on pushing out Intel Atom chip technology for smartphones, tablets and wearable technology.
Krzanich took over as Intel boss in May, being promoted from the posts of Executive Vice President and Chief Operating Officer after Paul Otellini stepped down from the CEO post.
His top priority is the roll-out of chips for smartphones, tablets and wearable technology, seeking to push Intel into a space that it overlooked for too long while chip rivals thrived. He also said Intel continues to work on its push into television, but is taking a caution approach.
"We believe we have a great user interface and the compression-decompression technology is fantastic," Krzanich said, according to the Retuers news agency.
"But in the end, if we want to provide that service it comes down to content. We are not big content players."
The priority is to rapidly develop and rollout new Atom chips to be ready for emerging technology, such as wearable tech. "I think you'll start to see stuff with our silicon toward the end of the year and the beginning of next year," Krzanich said.
"We're trying to get our silicon into some of them, create some ourselves, understand the usage and create an ecosystem."