Microsoft must rename SkyDrive after losing trademark case

Andre Yoskowitz
31 Jul 2013 20:44

After a UK court ruled that Microsoft's cloud service SkyDrive infringed on a trademark by major British broadcaster BSkyB, the Redmond giant has agreed to change the name of the service.
BSkyB says Microsoft has agreed to not appeal the ruling, and that in return Microsoft will be allowed to use the the branding "for a reasonable period of time to allow for an orderly transition to a new brand."

There are also financial terms involved, but neither company would disclose them.
Microsoft added: "We're glad to have resolution of this naming dispute, and will continue to deliver the great service our hundreds of millions of customers expect, providing the best way to always have your files with you."

This is the second time in recent memory that a European legal case has forced Microsoft to stop using a specific name for their services. In 2012, Microsoft stopped using the term "Metro" for its Windows 8 interface after German company Metro AG took issue with the marketing.

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