Andre Yoskowitz
25 Dec 2013 19:09
Sony and Panasonic have announced the end of their OLED production partnership.
The companies had been developing new OLED tech, but there are still no true mass-market models of the ultrathin, vibrant TVs. Sony released an 11-inch model back in 2007 to start the OLED train, but costs remain high for creating larger devices. Samsung released a 55-inch OLED TV this year, but prices have kept demand low.
Both tech giants agreed to partner up early last year to help reduce costs and share production facilities. The companies are ending the current alliance but could team up again in the future, say the sources.
Earlier this year, at CES, the companies unveiled a 56-inch prototype OLED using new production technology.
Furthermore, the new push to 4K UltraHD resolution TVs has put OLED and any other new tech on the backburner for the time being.