Andre Yoskowitz
26 Feb 2014 13:17
BlackBerry has launched a new, sub-$200 smartphone aimed at emerging markets.
The device is the first in the company's partnership with Foxconn in which Foxconn controls inventory and development, thus playing it safe.
Dubbed the "Z3," the phone will go on sale in Indonesia in April.
CEO John Chen says "it's a very attractive phone," and that "we have a plan for expanding that phone in different parts of Southeast Asia, and there's a plan to go global with it sometime in the future, before I die."
Adds the CEO: "We are excited to introduce the new BlackBerry Z3, the first smartphone to emerge from our strategic partnership with Foxconn, which was announced in mid-December, 2013. The BlackBerry Z3 embodies all that BlackBerry 10 offers, with its exceptional productivity features and reliable communications, in a stylish, all-touch design made affordable for customers in Indonesia."
The device has a 5 inch display and will run BlackBerry 10.2.1.