Andre Yoskowitz
1 Nov 2014 18:42
According to new company data, the average Tinder user is checking their app 11 times per day, an addicting behavior rivaled by Facebook and Instagram.
Additionally, the average users spends 77 minutes per day on the app, which is a ridiculous amount of time given that all you have to do is swipe left or right whenever a matched profile shows up. If you are interested, you swipe right and can then chat with the other user, which is likely where most of the 77 minutes is going, one can assume.
The company also added that it it nearing 50 million users, much higher than other rival dating apps and services.
Source:
NYT