Site owners beware: 'Mobile-geddon' is almost upon us

Andre Yoskowitz
19 Apr 2015 20:28

On Tuesday, Google will update its mobile search algorithm, a move that will likely affect millions of sites and has already been dubbed 'Mobile-geddon.'
The algorithm will soon begin favoring sites that are mobile-friendly (meaning they easily resize to all screen sizes and have larger text and are easy to navigate), and non-mobile-friendly sites will get lowered in search rankings.

Google says about 60 percent of total Internet traffic now comes from mobile devices and they want these users to have good experiences when searching. Google first noted the changes back in February giving webmasters over two months to update their sites.
The change has already been called mobile-geddon because it is expected hurt millions of small business websites that may not be tech savvy enough to have 'mobile-friendly' experiences or are just outdated after having paid for a custom site years ago.

Source:
CNBC


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