EU: Drop HD video during pandemic

James Delahunty
19 Mar 2020 13:02

As Internet Service Providers note an increase in Internet usage during the COVID-19 pandemic, the EU is suggesting you lower your resolution.
European Commissioner for Internal Market and Services Thierry Breton is urging streaming providers to act to keep the Internet working smoothly as more people depend on it to work or learn from home.

The Frenchman has already reportedly spoken to Netflix chief Reed Hastings about the concerns of high demand on Europe's Internet infrastructure. Breton also is urging Europeans to #SwitchToStandard - to watch videos in standard definition and not high definition or UltraHD 4K.
In comments to the Financial Times, Hastings pointed out that Netflix has adaptive streaming technology that automatically adjusts the resolution of streaming video depending on the available bandwidth in a local area.

Important phone conversation with @ReedHastings, CEO of @Netflix

To beat #COVID19, we #StayAtHome

Teleworking & streaming help a lot but infrastructures might be in strain.

To secure Internet access for all, let's #SwitchToStandard definition when HD is not necessary.

-- Thierry Breton (@ThierryBreton) March 18, 2020


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