Netflix has announced the hiring of former Macrovision Solutions executive Greg Peters in an effort to secure more video-streaming deals.
Peters will become VP of partner product development and report to current Netflix chief product officer Neil Hunt.
"Greg's expertise in all aspects of the product development lifecycle—from vision to design to implementation—will be a significant asset to Netflix and our partners as we push toward our goal of eventually enabling all U.S. households to stream Netflix to their TVs," Hunt said.
Netflix has gone on a tear recently securing deals with Samsung, TiVo, Microsoft, Disney and Starz, all in an effort to boost their "Watch Instantly" streaming service. The library currently has over 12,000 titles available with another 3000 titles expected by the end of the year.
"Greg's expertise in all aspects of the product development lifecycle—from vision to design to implementation—will be a significant asset to Netflix and our partners as we push toward our goal of eventually enabling all U.S. households to stream Netflix to their TVs," Hunt said.
Netflix has gone on a tear recently securing deals with Samsung, TiVo, Microsoft, Disney and Starz, all in an effort to boost their "Watch Instantly" streaming service. The library currently has over 12,000 titles available with another 3000 titles expected by the end of the year.