The popular Amazon Kindle 2 is a hit, says sources talking to the Washington Post. The e-book reader has sold 300,000 units since its release in late February, a rate almost double that of the first generation of the device.
Because the device sells for $359 USD, it can be deduced that Amazon has made over $100 million USD in revenue from the device in just under 2 months.
Although Amazon never gave exact figures, it is believed the original Kindle device only sold 400,000-500,000 units over its entire lifespan but the e-tailer expects to sell 800,000 of the new devices in 2009.
Citi analyst Mark Mahaney, who follows the Kindle, says he expects over 1 million Kindle 2s to sell this year, and believes Amazon may have to increase production to satisfy any unexpected surge in demand.
Although Amazon never gave exact figures, it is believed the original Kindle device only sold 400,000-500,000 units over its entire lifespan but the e-tailer expects to sell 800,000 of the new devices in 2009.
Citi analyst Mark Mahaney, who follows the Kindle, says he expects over 1 million Kindle 2s to sell this year, and believes Amazon may have to increase production to satisfy any unexpected surge in demand.
