Google has officially denied that the company is planning to build their own Android-based phone, saying instead they will continue to improve the new operating system so others can build excellent hardware to use it on.
The rumors of a "Google phone" resurfaced last week when analyst Ashok Kumar reported speaking to Google partners who claimed a Google-branded phone was coming in 2010.
It appears to not be true, however. Says Andy Rubin, Google senior director for Mobile Platforms, via Cnet: “We’re not making hardware. We’re enabling other people to build hardware.”
Rubin also said the move to hardware would be a strong "fundamental shift" away from their current business model, a move the company is not ready to make at this point.
With over a dozen Android phones released or announced already, why would Google need their own branded phone?
It appears to not be true, however. Says Andy Rubin, Google senior director for Mobile Platforms, via Cnet: “We’re not making hardware. We’re enabling other people to build hardware.”
Rubin also said the move to hardware would be a strong "fundamental shift" away from their current business model, a move the company is not ready to make at this point.
With over a dozen Android phones released or announced already, why would Google need their own branded phone?