Apple extending iTunes music previews to 90 seconds

Written by Andre Yoskowitz @ 02 Nov 2010 11:45 User comments (6)

Apple has begun sending notices to record labels informing them that iTunes will soon move to 90-second song previews, extending the time from the current 30-seconds.

The expanded preview will happen for all songs longer than 2:30 long. For anything under, the 30-second previews will remain.

Says the notification:

We are pleased to let you know that we are preparing to increase the length of music previews from 30 seconds to 90 seconds on the iTunes Store in the United States. We believe that giving potential customers more time to listen to your music will lead to more purchases.

The note also says that if the labels do not agree to the new terms, they must remove their music from the iTunes Store.

Apple has been expected to announce this news since early September but apparent licensing issues have delayed the announcement.

<Apple releases iOS 4.2 update to developers >Google now offering rewards to users who report bugs, flaws

6 user comments

12.11.2010 23:58

ROMaster2

Send private message to this user

Member

Quote:
The note also says that if the labels do not agree to the new terms, they must remove their music from the iTunes Store.

Great market scheme huh guys?

23.11.2010 00:09

biglo30

Send private message to this user

Senior Member

Well I don't need to buy anymore music if that's the case. Some songs these days aren't even worth listening to for 3 minutes.

This message has been edited since its posting. Latest edit was made on 03 Nov 2010 @ 1:05

33.11.2010 00:57

KillerBug

Send private message to this user

AfterDawn Addict

Originally posted by ROMaster2:

Quote:
The note also says that if the labels do not agree to the new terms, they must remove their music from the iTunes Store.

Great market scheme huh guys?

Yeah...and next the choice will be remove yourself from Amazon or be removed from iTunes...or maybe they will go the "green" route and threaten to remove anyone who keeps making those polluting CDs.

43.11.2010 08:34

pensfan12

Send private message to this user

Junior Member

Originally posted by biglo30:
Well I don't need to buy anymore music if that's the case. Some songs these days aren't even worth listening to for 3 minutes.

What an original statement!

53.11.2010 10:52

DVDBack23

Send private message to this user

Staff Member

Not sure what everyone here is complaining about? They are letting you preview songs for 90 seconds instead of 30...for free...what's the problem?

63.11.2010 14:35

Notcow

Send private message to this user

Member

Haven't you noticed that every topic about Apple inevitably turns into an Apple smear-fest?

This is a good thing, the time extension.

Comments have been disabled for this article.

	YouTube Premium starts showing ads to subscribers (13 Nov 2024 3:09) For years, YouTube Premium has been marketed as a way to enjoy an ad-free YouTube experience. But apparently, that is no longer the case, as Premium subscribers are now starting to see ads on the platform.
	Android 16 will launch sooner than expected (01 Nov 2024 6:45) Google announced that upcoming Android 16 will break the traditional once-a-year cycle of major Android launches. Next Android is poised to launch in Q2 of 2025, so Android 16 should ship before end of June, 2025.
	Winamp ends its "open source" project that wasn't really open source (20 Oct 2024 11:12) Less than a month after the legendary MP3 player Winamp made its source code public, the company has made a sudden U-turn and removed its code from distribution. 2 user comments
	Winamp released its source code - but didn't go open source (25 Sep 2024 12:38) The source code of Winamp has now been officially released. However, it hasn't become a pure open-source project, as its licensing terms prohibit the creation of new, different versions.
	Does your phone rattle? Here's why it happens (25 Aug 2024 8:30) When you shake your phone and hear a light rattle, clatter, or jingle, it's likely not broken. The culprit is probably the optical image stabilization (OIS) system in your phone's camera, meaning everything is functioning as it should. 2 user comments

	What IP rating for dust and water resistance means An IP classification (such as IP68) is given to mobile phones, Bluetooth speakers, and other devices, but what do these classifications mean? 1 user comment
	Guide: Is Your Wi-Fi Sluggish or Slow? Here's How to Fix Do you have problems with you Wi-Fi? Slow connection or is it cutting off constantly? This guide aims to remedy these problems. 1 user comment
	What happens if you don't update Android? Sometimes it can be tempting to avoid updating to a new Android version. What happens if you decide to delay major updates to the OS?
	GUIDE: Wi-Fi speeds are slow? Here are some tips Having problems with Wi-Fi speed and stability at home? Here are some tips to follow to alleviate the issues. 1 user comment
	Does your phone rattle? Here's why it happens When you shake your phone and hear a light rattle, clatter, or jingle, it's likely not broken. The culprit is probably the optical image stabilization (OIS) system in your phone's camera, meaning everything is functioning as it should. 2 user comments

Apple extending iTunes music previews to 90 seconds

6 user comments

Latest news

Reviews

Guides

News archive

Subscribe

Sections:

Follow us:

	Roborock S8 MaxV Ultra review - obstacle avoidance doesn't work as it should, otherwise almost perfect robot vacuum We put the Roborock S8 MaxV Ultra through a very, very long review process. The $1800 mopping robot vacuum is almost perfect, but its obstacle avoidance was surprisingly bad, considering the price - and compared to its competitors.
	Sharge x OnePlus Pouch review: Beautiful power bank that supports SuperVOOC charging In our review, we take a look at Sharge's power bank that supports OnePlus SuperVOOC quick charging technology as well as standard USB PD charging. It has small design flaws, but despite those, the Pouch is very nice product. 1 user comment
	Roomba Combo j7+ review - Clever trick allows robot vacuum finally to tackle home with rugs and carpets Roomba Combo j7+ is the very first Roomba model to combine robot vacuum with mopping features. And Roomba Combo j7+ does all that with a very clever trick, which tackles the problem with mopping and carpets. But is it any good? We found out.