Although Netflix wants this move to happen, it appears that the cable and satellite operators do not.
Comcast, DirectTV and Dish Network have all said "no" to Netflix, say sources, knocking out three major players in the industry already.
Dish and Comcast already have streaming services of their own, which makes their decisions understandable, but still a large blow to Netflix. The three operators control 56 percent of the U.S.' TV subscribers.
Verizon is expected to say no, as well, as they work on a rival service with Redbox.