"We wouldn't mind having our films available on that product," Sarandos said. "To me, it would be a great way to get content to consumers, if they want to pay for it."
The Screening Room is a very interesting concept, albeit controversial for the very traditional film industry. In concept, you pay $150 upfront for a specialized set-top box, and then $50 per 48-hour rental. For the price you will also reportedly get 2 tickets to see the film in theaters, thus keeping the theater chains and distributors happy, as well.
Of course, the expectation is that Netflix will not charge $50 to rent their films, especially since you can sign up for a month for $9.99 and get unlimited access to the same movie and hundreds of others.
Source:
BI