Now both sides are already making plans for product launches for each of the formats. Matsushita displayed a Blu-ray DVD drive at a combined exhibition of advanced technologies on Tuesday. The company demonstrated technology to halve production costs at the exhibition called CEATEC Japan 2005, demonstrating what it believes to prove Blu-Ray's superiority.
NEC Electronics Corp., a semiconductor subsidiary of NEC Corp, supports the HD-DVD format but has also joined Blu-ray promotion group, the company officials said. Since both Sony and Toshiba are key NEC customers, the manufacturer has indicated its readiness to adopt both formats.
Source:
Yahoo Asia