If these events sound more like a sales pitch than an educational event it should come as no surprise given that they're bankrolled by one of Blu-ray's primary patent holders, Matsushita (owner of the Panasonic brand), and put on by one of the format's most vocal supporters among entertainment companies.
Event participants will get a first look at previews of HD versions of Disney/Pixar’s “Cars” and Disney’s “Meet the Robinsons,” as well as an opportunity to play the interactive “Liar’s Dice” game from “Pirates of the Caribbean: Dead Man’s Chest.”
The tour will be stopping in Canoga Park, Costa Mesa, San Diego and San Francisco, Calif.; Portland, Ore.; Seattle; Minneapolis; Chicago; St. Louis; Washington, D.C.; Long Island, N.Y.; Boston; Philadelphia; Indianapolis; Atlanta; Houston and Austin, Texas; and Phoenix between August 17 and December 23 of this year.
Source: TV Week