Movie Gallery bought the service last year for $10 million USD, a tiny fraction of the $70 million USD Disney reportedly spent on the project.
MovieBeam "receives the content over the air with an antenna connected to a Set-Top Box. A phone line is also required for billing and ordering purposes." In addition to buying a $250 USD set-top box, all customers also have to pay a $30 activation fee. All this is before you can even view one movie. Prices range from $3.99 to $11.99 USD, with a $1 added fee for high-definition content.
It seems those crazy prices, along with strong competition from CinemaNow, iTunes, Amazon Unbox, NetFlix and Vudu finally sank MovieBeam.
Source:
Betanews