"While we are disappointed for the company and more importantly, for the consumer, the real mass market opportunity for High Definition content remains untapped and Toshiba is both able and determined to use our talent, technology and intellectual property to make digital convergence a reality," said Atsutoshi Nishida, President and CEO of Toshiba Corporation.
In the press release Toshiba assures that, as a member of DVD Forum, the dropping of their high-definition format will not affect the commitment to DVD. The company also said it will look forward to working with their HD DVD partners, naming Universal Studios, Paramount Pictures, DreamWorks Animation, Microsoft, Intel, and HP.