According to the latest comScore "Video Metrix" figures, 182 million U.S. Web users watched online video content in September, with a total of 39.8 billion videos viewed.
On average, each viewer watched 19.5 hours for the month.
Google Sites (aka YouTube) led the way with 161 million uniques, with legal music video service VEVO in second at 57.3 million. Google sites accounted for 18.6 billion of the videos viewed.
Microsoft Sites were in third at 54 million uniques followed closely by Viacom Digital at 53 million.
Also notably, Hulu saw 27 million uniques for the month.
Full chart (via comScore):
Google Sites (aka YouTube) led the way with 161 million uniques, with legal music video service VEVO in second at 57.3 million. Google sites accounted for 18.6 billion of the videos viewed.
Microsoft Sites were in third at 54 million uniques followed closely by Viacom Digital at 53 million.
Also notably, Hulu saw 27 million uniques for the month.
Full chart (via comScore):
