AfterDawn: Tech news

Analyst: PlayStation Vita price cut should be coming

Written by Andre Yoskowitz @ 28 Feb 2012 12:28 User comments (7)

Analyst: PlayStation Vita price cut should be coming

Although the PlayStation Vita is selling decently well, one analyst believes a price cut is necessary and is coming soon.
The console, which launched in the U.S. and Europe two weeks ago, has sold 1.2 million units total, including the handhelds sold in Japan since the console's launch last year in the nation.

Sony has also already sold 2.1 million games through their digital store and retail purchases, a significant number since there are only 25 games available for the system. Says Andre House, Sony Computer Entertainment president: "The market has responded and there is clear demand for a mobile device capable of providing a revolutionary combination of rich gaming and social connectivity within a real world context. To sustain momentum, we're working closely with 3rd party developers and publishers to ensure the best games and franchises possible will be available on PS Vita, and our software line up for the remainder of 2012 will have something for everyone across the globe."



Jia Wu, senior analyst for Connected Home Devices at Strategy Analytics (via Forbes), says Sony is making a mistake selling the console at $250-$300, however, and should slash the price as soon as possible. If Sony were to slash the price down similarly to how Nintendo did with the 3DS, the analyst believes Sony could sell 12.4 million units in 2012, making the handheld a massive success.

Video game industry analyst Michael Pachter of Wedbush Morgan Securities, agrees a price cut should be happening but doesn't see one happening. He instead expects Sony to sell 4.3 million PS Vitas this year.

Previous Next  

7 user comments

128.2.2012 12:59

Then the public outrage from those that bought it at the bloated "first come" whiner price fest, then the gloat fest, then the "we can't get them to the store fast enough" fest, then the "price goes up cause of demand" fest... And they say history isn't cyclic.

This message has been edited since its posting. Latest edit was made on 28 Feb 2012 @ 1:00

228.2.2012 13:12

.....a portable gaming device vs console vs smart phone vs tablet....of course you going to have a price drop!

328.2.2012 18:35

it is selling like hot cakes in the uk not sure a price cut is what will happen you get a lot for the price, the Vita is miles better than the 3DS so you can see why they had cut the price of that. they just sold half a mill in a few days but a price cut is coming bull crap.

plus before the Vita arrived the same analysts were saying no one would buy it so not really interested in there pull out the air figures. the 3DS was a failure according to them that is selling loads as well now.

like how you could have posted a positive story but went with a negative twist on what has been a good first few days launch.

This message has been edited since its posting. Latest edit was made on 28 Feb 2012 @ 6:44

428.2.2012 19:06

give me a price cut and i might think about it but they already have the vita hacked i don't want to play against pirates so no thank you

528.2.2012 19:48

Originally posted by megadunderhead:
give me a price cut and i might think about it but they already have the vita hacked i don't want to play against pirates so no thank you
link to where you heard that?

63.3.2012 20:46
Kyris0
Unverified new user

Originally posted by megadunderhead:
give me a price cut and i might think about it but they already have the vita hacked i don't want to play against pirates so no thank you
They have the psp portion of it hacked. Don't give people the wrong idea with bad information.

719.3.2012 22:22
Michael1982
Unverified new user

If they dropped the price to $199 i would definitely get it.

Comments have been disabled for this article.

News archive