
Thanks to the partnership, the Britannica results will contain information on the search target as well as links to other sites with more information.
I tested by typing in a well known historical figure, Christopher Columbus, and did not see a single Britannica reference, so I'm not entirely sure how deep the partnership goes.
Supposedly, the results will show a specially formatted result that includes a person's personal summary, date of birth, religion and links to more complete pages like Britannica and Wikipedia.
Britannica will not receive preferential treatment, as results will fall where they normally would.
I tested by typing in a well known historical figure, Christopher Columbus, and did not see a single Britannica reference, so I'm not entirely sure how deep the partnership goes.
Supposedly, the results will show a specially formatted result that includes a person's personal summary, date of birth, religion and links to more complete pages like Britannica and Wikipedia.
Britannica will not receive preferential treatment, as results will fall where they normally would.