For the last decade China has had an inexcusable ban on consoles, but that ban was finally lifted in January, paving the way for Nintendo, Microsoft and Sony to get into the nation and access its massive population.
It appears that Microsoft may have the first major console to reach China since 2000, with the company expected to begin selling the Xbox One in September thanks to a partnership with Chinese company BesTV.
By joining up with BesTV, Microsoft is ensuring that that all compliance requirements are hit and that the consoles are produced in the Shanghai free trade zone.
An official announcement is expected tomorrow, but the media spoiled the surprise today. Microsoft executive Yusef Mehdi says the Xbox One will offer "an amazing array of experiences for gamers in China."
Source:
Re/code
By joining up with BesTV, Microsoft is ensuring that that all compliance requirements are hit and that the consoles are produced in the Shanghai free trade zone.
An official announcement is expected tomorrow, but the media spoiled the surprise today. Microsoft executive Yusef Mehdi says the Xbox One will offer "an amazing array of experiences for gamers in China."
Microsoft will indeed announce plans to sell Xbox One in China in September at an event tomorrow, the company said.
-- Dina Bass (@dinabass) April 30, 2014Source:
Re/code
