Sony announces new gaming brand, Inzone, with displays and headsets
Japanese electronics behemoth, Sony, has announced a new gaming brand under their computer hardware and peripheral department. The company calls the new gaming gear Inzone – or INZONE, as they'd like them to be stylized.
Sony's obvious plan is to challenge the Asian electronics competitors that have already created their own gaming brands, and in many cases sold branded gear for years, even decades.
These companies include the likes of Asus with their Republic of Gamers that was brought about as early as in 2006. The brand has become one of the company's most valued possessions, and spans across computer hardware like motherboards all the way up to more mainstream gaming gear like headsets and even gaming-focused smartphones.
Others, like Lenovo with their Legion line of devices and Acer with Predator offer similar lineup of products, including but not limited to laptop and desktop computers, monitors, gaming mice and keyboards, and headsets.
While the range of devices in the gaming gear market is expansive, Sony has decided to enter it in a careful manner with just a few products that are to be released this summer.
